• Web Strategy & Delivery Manager

    Location UK-London
    Job ID
    2017-17417
    Category
    Marketing/Public Relations/Creative Design
    Position Type
    Permanent
  • Overview

    Sage is transforming its digital experiences and this key role is a fantastic opportunity to be at the forefront of this transformation. Accountable for delivering world class and consistent web experiences worldwide across Sage’s solutions. With responsibility for the evolution and development of sage.com in support of these business areas and the performance of Sage’s web presence to establish Sage as a thought leader and drive demand.

     

    Responsibilities

    • Leading web strategy for Sage’s existing websites.
    • Establish close relationship with product marketing teams to ensure there is a clear roadmap and process for evolving relevant site sections.
    • Coordination of content opportunities and activity between Content, SEO and Digital Experience teams
    • Planning of solution campaign execution across Sage web properties.
    • Establish world class journeys from media, search and social acquired traffic through to lead gen and direct ecommerce conversion.
    • Utilising best in class analytics and reporting capabilities to represent the performance of the web, surface insights and testing opportunities.
    • Partnering with web content management, product marketing, CX, brand, IT and more, to ensure seamless web experience delivery.
    • Driving traffic and conversion improvements across Sage.com to maximise performance around Sage's business KPIs.
    • Contribute to the delivery of a successful transformation of Sage's web experience.

    Qualifications

    • Demonstrable experience in digital marketing and of managing the strategic development of large multi-region, multi-tiered web properties.
    • Experience of developing, implementing and executing global web strategies within international environments.
    • Previous experience having managed design and web agencies.
    • Analytically minded, with proven history of analysing highly trafficked, multi-country/product web environments through to conversion and revenue.

    Company Information

    Our Story


    Sage is the market leader for integrated accounting, payroll and payment systems, supporting the ambition of the world’s entrepreneurs.

     

    Like many of the businesses we serve, Sage began as a small business and has grown beyond what seemed imaginable. Today over 13000 colleagues now support millions of entrepreneurs across 23 countries as they power the global economy.

    It is these entrepreneurs who are the drivers of prosperity and it’s our privilege and honour to serve them. We take real pride from how many of our customers have flourished and, that our products have grown with them as they moved from start-up to successful, international businesses.

    In a world where only the voices of the biggest are heard, we will always fight to hear the voice of the entrepreneur.

     

    An innovator today and tomorrow     

    Our smart people use the smartest technology to reinvent and simplify business accounting - working with a thriving community of entrepreneurs, business owners, tradespeople, accountants, partners and developers. 

    We enable our customers to focus on their business and help them to leapfrog to the future.

     

    Inventing the future 

    We are changing the way that millions of businesses track the movement of money through their business. We are also changing the way we do business. And as a FTSE 100 business we believe in a socially-responsible world and we are active in supporting our local communities and invest in making a real difference through the philanthropy of the Sage Foundation. Our Sage Foundation is based on the 2+2+2 model - 2% of free cash flow, 2% of colleagues' time and up to 2 free products each year to charitable organizations. Colleagues are empowered to give to the causes that matter to them.

    Our customers make life-sacrifices. They take risks to follow their dreams and pursue their passions and, on this, global prosperity is built. They deserve a bigger voice and we will always work hard to champion this noble cause.

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