Web Content Specialist (6 months maternity cover)

Location UK-Newcastle upon Tyne | UK-London
Job ID
Marketing/Public Relations/Creative Design
Position Type
Fixed Term


Reporting to the UKI Web Content Manager, the Web Content Specialist will be primarily responsible for implementing and optimising world class web content on UKI websites in line with the global content strategy and serving the web content needs of the UKI. You will also be responsible for measurement and insight, continuously optimising content to drive on-site engagement and producing insightful reports.


In addition, you’ll be expected to build strong relationships with stakeholders across the business providing insight and sharing best practice with marketing teams to help them meet their campaign objectives.


  • Maintaining and updating web content across all UKI websites and platforms
  • Helping deliver large, globally-led development projects by auditing, migrating, testing & building web content
  • Supporting and executing web content requirements from in-country marketing teams
  • Adhering to and being an ambassador for process and workflows within the digital team
  • Working with development and UX teams to solve UX challenges and troubleshoot
  • Researching and suggest tests to improve on-site engagement across UKI websites
  • Producing regular reports to the key stakeholders in-country market
  • Assist and advise Campaign Managers on best practices around digital content strategy and execution
  • Promote and maintain brand standards across digital platforms


  • Good understanding and experience of web content management
  • Good understanding and experience of CMS platforms
  • Good understanding of digital content strategy and experience writing for web
  • Good communicator and ability to build relationships with peers and stakeholders
  • Drive to solve problems quickly and mitigate customer facing implications
  • Analytical with a good understanding and experience of using web analytics tools
  • Ability to turn data into meaningful insight and recommendations
  • Ability to write good quality web content
  • Knowledge of web design principles 
  • Knowledge of basic user experience principles (including mobile)


Company Information

Our Story

Sage is the market leader for integrated accounting, payroll and payment systems, supporting the ambition of the world’s entrepreneurs.


Like many of the businesses we serve, Sage began as a small business and has grown beyond what seemed imaginable. Today over 13000 colleagues now support millions of entrepreneurs across 23 countries as they power the global economy.

It is these entrepreneurs who are the drivers of prosperity and it’s our privilege and honour to serve them. We take real pride from how many of our customers have flourished and, that our products have grown with them as they moved from start-up to successful, international businesses.

In a world where only the voices of the biggest are heard, we will always fight to hear the voice of the entrepreneur.


An innovator today and tomorrow     

Our smart people use the smartest technology to reinvent and simplify business accounting - working with a thriving community of entrepreneurs, business owners, tradespeople, accountants, partners and developers. 

We enable our customers to focus on their business and help them to leapfrog to the future.


Inventing the future 

We are changing the way that millions of businesses track the movement of money through their business. We are also changing the way we do business. And as a FTSE 100 business we believe in a socially-responsible world and we are active in supporting our local communities and invest in making a real difference through the philanthropy of the Sage Foundation. Our Sage Foundation is based on the 2+2+2 model - 2% of free cash flow, 2% of colleagues' time and up to 2 free products each year to charitable organizations. Colleagues are empowered to give to the causes that matter to them.

Our customers make life-sacrifices. They take risks to follow their dreams and pursue their passions and, on this, global prosperity is built. They deserve a bigger voice and we will always work hard to champion this noble cause.


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